Get Better at Selling Your Own Listings coaching listings marketing open houses Mar 22, 2022

It is easy for real estate agents to get complacent in the marketing of their own listings beyond the hundreds of relationships their brokers and the association have already concreted for them. The past success of this is still winning new listings and sales. The majority of the time in the recent past, another agent would bring their client after the REALTOR® emailed them the home or they found limited information online and contacted their agent to show them and get...

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Open Houses Sell Homes coaching marketing open houses selling Mar 17, 2022

Open Houses work as the best possible tool to sell a home for top dollar if you execute them correctly. The reason they work is they get people out from behind their computer, tablet, or cell phone at home or work and give them a free look on their time. Often they already find themselves in that area during the time offered so they are impacted using their freedom of choice to swing by. This explains how we get 50%+ of our traffic for open houses from the Internet (Trulia, Zillow, Redfin...

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New Real Estate Agents: How to Kick Off Your Career with Guest Sharon Wisniewski (pt. 1) podcast Mar 16, 2022

Today we have a special guest, Elite Agent Sharon Wisniewski, a 17-year Real Estate veteran on the Sibbach Team at eXp Realty.

This episode is for you if…

  • You are looking to get into the business.
  • You are burnt out with your current job.
  • You’re an agent that’s been in business less than a year.

To start this series, we’re talking about the number one thing to do in 2022 to have your best year ever.

The most important thing for new agents to be successful in 2022 is...

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Open House Marketing coaching marketing open houses Mar 15, 2022

Open house marketing seems to be a foregone event in real estate. I don’t know why agents act like there have not been any recent changes in marketing. I still see the biggest thing in open houses is putting out lots of signs with balloons, we need to take this marketing to the next level. Traditional open house marketing strategies are events that begin the day of. More thought has to be put into planning ahead. 

Today’s buyers begin their search on their own, and where are...

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Understanding Functional Obsolescence coaching marketing staging Mar 10, 2022

This is one of the most important concepts that a real estate agent can learn if they want to take their representation to the next level-the concept is that not all homes are created equal. Agents need to understand price per square foot is a novice's way of interpreting the market, they are just averages. The reality is real estate is much more complex than averages, especially as you get into the luxury market with homes over $500k, over $1 million, and over $5 million-plus.

FUNCTIONAL...

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Selling Challenges coaching selling Mar 08, 2022

Most sellers are unsentimental about their homes, instead, they prioritize profits from the sale over concerns about the home’s future under a new owner. As reported in the Zillow Consumer Housing Trends Report, half of sellers say maximizing profit is the most important goal, while 38 percent of sellers prioritize selling within their target time frame, and 12 percent say making sure their home has a good next owner is the most important priority.

TIMING CONCERNS

Urban sellers are...

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Selling Activities coaching selling Mar 03, 2022

On average, a home is officially listed on the market for three months. Combined with the average seven months that sellers think about listing their home, the entire process from initial thought to closing can take around 10 months as reported in the Zillow Consumer Housing Trends Report 2018.

Sellers in rural areas experience the longest listing times compared to the suburbs before selling. The shorter selling times may reflect the popularity of suburbs. Yet, more than half of city-loving...

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Setting Goals business tips coaching Mar 01, 2022

We’re two months into the year. How are you doing with those New Year’s Resolutions you set back in January?

If you’re like most people, you may not have stuck with them longer than a few weeks. Don’t worry, you’re not alone. According to research, less than 10% of people actually follow through on them. Yet, New Year’s Day isn’t the only day we can set new resolutions or goals for ourselves. So no need to wait, start setting your goals TODAY!

WRITE...

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Preparing to Sell coaching listings marketing staging Feb 24, 2022

Before putting their homes on the market, Zillow reports sellers to spend about seven months on average thinking about their decision. The older the seller, the longer they spend thinking about it, with the oldest generation spending twice as much time as the youngest sellers to commit to selling their home. On average, Millennials spend five months in contemplation, while Gen Xers spend six months, Boomers spend eight months and Silent Gen sellers spend 10 months.

MILE-LONG LIST BEFORE THE...

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Real Estate Marketing Plan to Convert Your SOI Into Business (part 2) coaching marketing podcast sphere of influence Feb 23, 2022

Welcome back to part 2 of the 2 part series, how to convert your sphere of influence into business. Last week we covered what a sphere of influence is and how to keep track of them. Today we'll be covering communications and methods of delivery to your sphere of influence.

It's never too early to start building your reputation with the people you know. Oftentimes new agents focus on trying to build relationships with people they don't know (leads). However, it's much easier to build rapport...

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